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Official · world · Jun 8, 2026

Artisanal or Exploitative? Unraveling the Story of Mexico’s World Cup Jerseys

Artisanal or Exploitative? Unraveling the Story of Mexico’s World Cup Jerseys

Mexicans are enraged after viral videos claimed Adidas exploited Indigenous women to sew World Cup jerseys. We traveled into the mountains to speak to the artisans themselves.

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